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A Barbarian At St. James's Gate?

A Barbarian At St. James's Gate?

The case for Diageo Plc as an activist investor target.

Conor Maguire's avatar
Conor Maguire
Feb 11, 2025
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Value Situations
Value Situations
A Barbarian At St. James's Gate?
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Disclaimer

Value Situations is NOT investment advice and the author is not an investment advisor.

All content on this website and in the newsletter, and all other communication and correspondence from its author, is for informational and educational purposes only and should not in any circumstances, whether express or implied, be considered to be advice of an investment, legal or any other nature. Please carry out your own research and due diligence.


St. James’s Gate Brewery, Dublin

In this issue of the newsletter, I set out what I think is a very plausible case for an activist investor intervention at Diageo Plc (DGE). DGE’s share price has declined -22% over the past 12 months, and is down -46% from its previous peak in January 2022 following a post-COVID sales boom.

Such disappointing performance from what is a blue chip FTSE 100 name that owns iconic brands such as Johnnie Walker and Guinness is attributable to a variety of concerns that I believe are fixable and/or temporary, as I discuss below.

This set-up combined with market concerns around DGE’s leadership and strategy suggests to me that it is now a very obvious target for an activist investor, particularly in the wake of the interim results published last week.

So what might an activist achieve at DGE in terms of value creation? Let’s examine the situation…

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